Fast forward to 2013. Smart phone sales outpace PCs; more Americans are checking e-mail on the go than they are at their desktop PCs. For the wealthy, that future is already here.
Our very own Kevin Darlington, SVP of Product Marketing and all-around social media guru, has written an article just published by Financial Advisor Magazine. The topic: What advisors should really fear about social media. Check it out... the answer may surprise you.
My FA is not schmoozing with me, he’s schmoozing with the potential of “future me” … and the rest of my network. I’m not recommending that you start buying filet mignon for every young professional you meet; I’m recommending that you research these potential clients as you would any other investment. . .
HNW is going to be at “The Power of eMarketing” conference in San Francisco this week, hosted by the eMarketing Association. Look for us: SVP of Technology Srini Kandala will be participating in two panels on Tuesday, April 19th, including “Search Marketing Best Practices” at 1 p.m. and “Building your Following” at 4:30 p.m....
Check out what our fellow HNW blog, the sauce, had to say about a chart put out by Intuit, the makers of TurboTax tax preparation software, detailing some of the crazier, but true, deductions available to U.S. taxpayers. Might be something you want to talk to your (clarinet playing) clients about. http://thesauce.hnw.com/
Not only did the recent recession hurt the economy (and portfolios), but it has also damaged the trust that many clients once had in their financial advisors. A recent survey has found that 84% of FAs list lack of trust with their clients as the #1 potential barrier to their personal post-recession success.